Sabir Tayub died when his Mercedes slammed into a tree on the M45 in Warwickshire on Friday. The businessman, who was in his 40s, was the son of Rashid Tayub – who set up Crown Crest food distribution – which owns the national chain Poundstretcher.
Crown Crest is now run by Rashid’s brother, Aziz – who earlier this month was estimated to have a personal fortune of £250 million. He said: “It’s deeply saddening for the family. I met Sabir in passing but I know his father Rashid, who encouraged his family to be successful but also very modest.”
The only information released about the collision so far is that it happened on the eastbound carriageway of the M45, near Rugby, about 1.30pm. Mr Tayub’s grey Mercedes coupe left the road and hit a tree. Police are trying to trace the driver of a white or silver BMW who was in the area at the time.